Meet our CEO

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Arielle Worona headshot

Arielle Worona

Arielle Worona is a Creative Executive at the forefront of content development and production who engages and grows Gen Z and millennial audiences across platforms.

As an idea generator, producer, and relationship builder, Arielle leans into a wide range of influences (e.g., pop culture, music, fashion, art, food, and parenthood) and taps into her entrepreneurial spirit to keep content brands at the forefront of consumer/audience buying decisions.

Throughout the past two decades of her career, she has garnered experience in all aspects of television development, production, and digital marketing.

She also has a history of producing successful long-form and short-form series for television, digital platforms, influencers, celebrities, and brands. Additionally, Arielle has experience as both a buyer (TLC, ABC Daytime, etc.) and seller of original content (ITV Studios, 44 Blue, AwesomenessTV, Studio Ramsay, Keshet, etc.).

She has sold and developed numerous traditional and digital series and has overseen and scaled the social media presence for such brands as Amazon, AwesomenessTV’s Awestruck Network, Disney, Meta, and TikTok’s CapCut.

For more info about Arielle’s past projects, click here→

Recent Collaborations